Instagram Tips for Introverted Solopreneurs

Let’s talk about 6 Instagram tips for introverted solopreneurs. Why?

Because Instagram (well all super social platforms) for introverted solopreneurs can be overwhelming. The “pressure” of having to get outside of your comfort zone and interact with an extroverted hustle isn’t always favorable… Am I right?

I totally get it. My sis and I are very much introverts with a tad bit of extrovert, so our social tolerance on Instagram has a serious expiration. (We only get wild until 9 pm on weekends).
As an introvert, engaging on social media can turn into social burnout real fast if you’re not careful.
Ugh…
All the noise, and constant images of people living social lives, and videos you feel you HAVE to watch… it’s a lot. There are days when I just want to not be bothered, while curled up, on the couch, pants, and bra-free with a large glass of wine, binge-watching Netflix.

But as a solopreneur, using Instagram for our business is crucial. I mean, there are like 1billion users scrolling daily, so to ignore that would be leaving potential clients and money on the social table. In order to really connect with our audience and turn our content into conversions, we had to make sure that we found a way to get social that matched both our introverted personalities and allowed us to show up for our audience with ease.

This post contains affiliate links. That means if you use them to make a purchase, I’ll earn enough money from that sale to maybe buy myself some wine. Because I probably deserve it.

Read on to learn the 6 Instagram tips for introverted solopreneurs we swear by:

6 Instagram Tips for Introverted Solopreneurs:

1. K.I.S.S.

Girl, get your mind out of the gutter. When we say Kiss, we mean Keep it Simple Sweetie. Showing up on Instagram doesn’t have to be sprinkled with glitz and glam. No one is expecting you to show yourself skydiving or consistently showing yourself having drinks while out in public. No. Leave that to the extroverts. Taking time to simply connect with your audience, post, and use the tools within Instagram (i.e. IGTV, Stories, Live, the Grid) to grow your business is more than enough activity.

2. CURATE RELEVANT CONTENT

Our content strategy is mixed up into categories that include curated content. Using curated content is all about borrowing an image, quote, or video from others within your niche that fits your overall brand and aesthetic (think BuzzFeed or Cosmo) This not only saves you the headache of wondering “what to post” but helps you to connect with others in your market. It’s important that when using curated content that you make sure to use social media etiquette to tag and give credit to the originator so as not to start shit or worse, get the content removed. Instagram is a visual platform based around sharing and reposts, so it’s not uncommon. If you’re feeling a little unsure about using others content, just slide in their DM’s to ask them for permission. BOOM! Problem solved.

Grab our FREE 101 Instagram Content Ideas Here

3. SHARE YOUR EXPERTISE

I mean… you’re already overthinking a million things, starting with how you said “THANKS, YOU TOO” when your waitress told you to enjoy your meal, do you really need another distraction? Sharing your expertise and getting right down to the nitty-gritty is an easy approach to Instagram because you don’t have to jump out of your own head too much. By sharing your knowledge with your audience in a way that helps to solve their pain points and what keeps them up at night, you’re building yourself up as an expert in your niche.

4. DELEGATE TASKS

As an introverted solopreneur, delegating tasks, like having someone manage your Instagram account can take you out of the overwhelming territory and help you avoid burning out. If you feel like Instagram is too much for you, turn to services like Fivver.com or Odesk.com to help you get shit done while you spend time overthinking or working on less socially demanding things in your business.

5. AUTOMATE AND SCHEDULE CONTENT

Omg, I love automation and scheduling tools almost as much as I love tacos! I’m obsessed. As an introverted solopreneur, who’s also more type B than A, being able to keep my business running even on the days when I’m not feeling so “people-y” or productive is key. I love my business, but I’m all about working smarter so I can chill harder and using tools like Later.com has been a life-changer. By using Later, I’m able to literally schedule all my social media content (Instagram, Facebook, and Pinterest) to post for me on the days and times that I wish. (Sounds dreamy right?) This is a must that I highly recommend to help you gain your time back and avoid all the social media “ugh”.

6. PLAN AND CREATE CONTENT ON “EXTROVERTED” DAYS

Part of being a solopreneur and running your business on the gram is all about creating valuable content. I find it’s best for me to plan and create content on the days that my mood is more extroverted. I keep notes on my phone of content ideas and make sure to snap as many brand-related photos and videos as possible to make sure I have enough content to spread out throughout the week. This keeps you ahead of the game so you’re never wondering “what to post” or even let the thought “I don’t feel like posting” keep you from posting anything at all.

WRAPPING IT UP – INSTAGRAM TIPS FOR INTROVERTED SOLOPRENEURS

With these 6 Instagram tips for introverted solopreneurs, you can avoid the social scaries and continue to show up for your audience without feeling pressure to always be on or to commit imposter syndrome by attempting to be someone you’re not, because ain’t nobody got time for that… you’re badass just the way you are!

Comment below and let us know, what social media tips for introverted solopreneurs do you resonate with the most?